RAPID GROWTH FOR JIDOSHA CUSTOMS
FROM $13,256 IN AD SPEND TO $100,000 IN BOOKED REVENUE IN 30 DAYS
CLIENT
Jidosha Customs
INDUSTRY
Automotive Detailing, Ceramic Coating and Paint Protection Film
DM DESIGN STUDIO'S SERVICES USED
FACEBOOK & INSTAGRAM ADS (META)
CONVERSION-FOCUSED LANDING PAGE
SEO (ON-PAGE AND LOCAL SEARCH)
COMPLETE WEBSITE DESIGN & BUILD
BACKGROUND
Jidosha Customs delivers premium ceramic coating and paint protection film services for owners who take their vehicles seriously.
To turn that specialist workmanship into consistent bookings, the business needed more than an isolated website or advertising campaign. It needed a complete digital system, one that could reach the right vehicle owners, communicate the quality of the work and convert interest into qualified enquiries.
DM Design Studio brought four essential components together: SEO, a premium website, a focused landing page and targeted Meta advertising.
The objective was simple: build every part to support the others and turn attention into booked revenue.
OUR STRATEGY
META ADS
We developed the creative, messaging and audience targeting around vehicle owners who actively invest in their cars.
Rather than advertising to a broad audience, the campaign was built to reach people more likely to value ceramic coating and paint protection film and more likely to proceed with a premium service.
The ads generated attention at scale while the website and landing page converted that attention into measurable enquiries.
WEBSITE
We rebuilt the Jidosha Customs website to reflect the standard of its work.
The new website was designed to feel premium, load quickly and present the business as an established specialist worthy of a high-value vehicle. Its structure made the services easier to understand while giving prospective customers clear routes towards requesting a quote.
The result was a digital presence that looked and performed like the business behind it: polished, professional and built to be taken seriously.
SEO
We focused Jidosha Customs’ organic search presence on the local services that mattered most: ceramic coating and paint protection film.
The long-term objective was to position the business in front of vehicle owners throughout their decision-making journey, from initially researching paint protection to actively choosing a provider.
During the first six months, the keyword strategy concentrated on building organic visibility, topical authority and stronger search rankings.
We published educational, research-stage content covering product explanations, comparisons and general paint-protection guidance. These articles reached vehicle owners who were still learning about ceramic coatings and paint protection film rather than actively looking to book.
This foundational content helped demonstrate Jidosha Customs’ expertise, strengthen topical relevance and build a stronger foundation for continued organic growth.
LANDING PAGE
The campaign landing page had one job: turn a click into a qualified quote request.
We made the services easier to understand while giving prospective customers clear routes towards requesting a quote.
The result was a digital presence that looked and performed like the business behind it: polished, removed unnecessary distractions and created a direct journey from the advertisement to the service offer and enquiry action. Clear messaging, focused content and intentional calls to action helped visitors understand the value of Jidosha Customs’ services and take the next step.
During June, the landing page recorded 3,734 views.
30 DAYS OF META ADS - UNEDITED
From 1-30 June 2026, the campaign delivered:
326,000 impressions
90,581 people reached
8,415 clicks
2.58% click-through rate
3,734 landing-page views
236 qualified leads
With a total advertising investment of $13,256, the campaign achieved an average cost of $56.17 per lead.
These figures were taken directly from Meta Ads Manager.
We redesigned Jidosha Customs’ website to combine strategic SEO, premium visual design and conversion-focused functionality, helping the business turn more visitors into qualified enquiries for ceramic coating and paint protection film services.
OPTIMISED FOR SEARCH
We rebuilt the website with a stronger SEO foundation, including a clear service structure, keyword-optimised pages, fast load speeds and meta data tailored to relevant local searches. This supports Jidosha Customs’ growing organic visibility while making it easier for potential customers to find and understand its services.
DESIGNED TO CONVERT
The redesigned website reflects the quality and precision of Jidosha Customs’ work: premium, modern and professional. Clear service information, compelling imagery and strategically placed calls to action guide visitors towards requesting a quote, while the responsive layout provides a seamless experience across every device.
The result: a premium, search-ready website designed to build trust, generate qualified enquiries and convert more visitors into customers.
Our SEO strategy for Jidosha Customs is focused on increasing organic visibility for high-value automotive services, strengthening local search presence across Melbourne, and building long-term authority through consistent content and off-page optimisation.
Content Strategy: We publish 4 SEO-optimised blog posts each month, with topics developed through Google Keyword research. The content strategy is built around ceramic coating, car detailing, graphene coating, and PPF wraps, with local optimisation targeting Melbourne-based searches. Each article is structured with an SEO-focused title, meta description, and keyword-driven content designed to improve search relevance, attract potential customers, and expand Jidosha Customs’ organic search footprint.
Local SEO via Google Business Profile: We publish 4 Google Business Profile posts each month, with content built around targeted keywords and local search terms to strengthen Jidosha Customs’ visibility across Melbourne and surrounding areas.
Off-Page SEO: We build high-quality backlinks through guest posting and social bookmarking to strengthen the website’s authority and credibility. These ongoing efforts support keyword rankings and help improve Jidosha Customs’ overall organic search presence.
Performance Tracking: Every SEO activity is monitored through Google Search Console, allowing us to track organic clicks, impressions, click-through rates, and average search position. This data helps us measure progress, identify opportunities, and make informed adjustments to the ongoing SEO strategy.
The results show a significant increase in organic search visibility. When we began tracking performance in January 2026, Jidosha Customs was generating 1.02K monthly impressions and 105 organic clicks. By July 2026, monthly impressions had increased to 4.13K, representing a 304% increase in search visibility, while organic clicks increased to 338, more than triple the January figure.
The strategy has helped Jidosha Customs expand its organic presence across valuable automotive search terms, reach more potential customers, and establish a stronger foundation for continued SEO growth.
FROM 1K TO 4K+ MONTHLY SEARCH IMPRESSIONS IN 7 MONTHS
THE RESULT? RAPID GROWTH WITH A STRONGER DIGITAL FOUNDATION!
Jidosha Customs’ campaign demonstrates what’s possible when advertising, conversion-focused design and SEO are built to work together. Rather than relying on a single channel, we created an integrated digital strategy designed to attract the right vehicle owners, convert their interest into qualified enquiries and build long-term organic visibility.
In just 30 days, the Meta Ads campaign generated 236 qualified leads from $13,256 in advertising spend, contributing to $100,000 in booked revenue. At the same time, the redesigned website and dedicated landing page created a stronger conversion pathway, helping turn paid traffic into genuine business opportunities.
The SEO strategy continues to build momentum alongside the paid campaign. Monthly Google Search impressions increased from 1.02K in January to 4.13K in July 2026, a 304% increase, while organic clicks grew from 105 to 338, representing a 222% increase.
The result is more than a successful advertising campaign. Jidosha Customs now has a stronger digital presence, a more effective pathway from traffic to enquiry, and an expanding organic search foundation designed to support continued growth.
Paid advertising delivered immediate opportunities. The website turned attention into enquiries. SEO is building the long-term visibility. Together, they create a digital system built to keep Jidosha Customs growing.