Strategic Keyword Research:
We begin by conducting in-depth keyword research to identify the most relevant and high-performing keywords for your industry and niche. This step forms the foundation of your Google Ads campaign, helping us reach the right audience.

Ad Campaign Structure:
We create a well-structured ad campaign that aligns with your business goals. This includes organising ad groups, crafting compelling ad copy, and setting up relevant ad extensions to enhance your ad's visibility.

Budget Optimisation:
We help you determine an appropriate budget for your campaigns to maximise your return on investment (ROI). Our goal is to allocate your budget effectively across different ad groups and keywords to ensure cost-efficiency.

Conversion Tracking:
Our setup includes implementing conversion tracking to measure the success of your campaigns. This vital step allows us to monitor how users interact with your website and what actions they take, whether it's making a purchase, filling out a contact form, or any other desired action.

Audience Targeting:
We fine-tune your targeting options, ensuring your ads are seen by the right audience at the right time. We consider factors such as location, demographics, interests, and device preferences to optimise your ad placements.

Ad Extensions:
We utilise various ad extensions, such as site link, callout, and structured snippet extensions, to enhance your ad's visibility and provide users with more information about your products or services.

Negative Keywords:
To prevent irrelevant clicks and wasted budget, we meticulously research and implement negative keywords that filter out unwanted traffic and focus on high-converting users.

Ad Schedule and Bid Strategy:
We establish an ad schedule that aligns with your business hours and peak performance times. Additionally, we develop a bidding strategy to help you achieve your advertising goals while staying within budget.

With our professional Google Ads setup service, you can rest assured that your campaigns are in capable hands. We combine industry expertise, data-driven insights, and creative thinking to lay the groundwork for successful advertising campaigns that drive traffic, boost conversions, and ultimately grow your business.